In a moment of sheer obviousness, Bridge Ratings managed to pull this surprising stat up. Out of 1000 XM subscribers, only 12% are likely to listen to Howard Stern if the merger goes through.
Duh.
Of course, Orbitcast is having none of this obvious media baiting:
Bridge doesn’t indicate a timeframe for when they polled the 1,000 XM subs, so it’s hard to say for sure (I would assume it’s a different set of respondents?). Either way, a whopping 88% of XM subscribers seem to care less about the ability to listen to Stern, which might explain why they subscribe to XM and not Sirius.
[tags]satellite radio, xm, sirius, howard stern, who the hell cares?[/tags]